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Bordeaux Wine Trends – Top Searches in 2013

newAs Big Ben’s chimes herald ‘out with the old and in with the new’ I always feel a little nostalgic for the year gone past. 2013 has been a good but very busy year and has brought in some new discoveries from Bordeaux and beyond. Behind the scenes the website has also revealed some eye openers. Reviewing the statistics and searches that bring people to Bordeaux-Undiscovered shows me various trends and uncovers which wines are rising in popularity. It does throw up some odd searches though – this year we had 30 people searching for ‘does wine help you to study?’ and over a hundred wanting to know if claret was an aphrodisiac.

Judging from the number of readers it seems that more and more people are switching on to Bordeaux and that they are particularly interested in wines from the lesser known AOCs. The most popular appellation searched for was the Entre Deux Mers – which is well known for its white wines but is also a fabulous source of good, reasonably priced red wines produced from Petit Chateaux. The appellations Bordeaux Côtes de Blaye and Bordeaux Côtes de Francs also attracted a lot of attention, followed by Canon Fronsac. Sweet white wine also featured in people reading up on the AOC’s Loupiac and Saint Croix du Mont.

vrai-caillou-4-300x139Searches for dry white wine (Bordeaux Blanc) appeared regularly – there seems to be a growing trend towards Bordeaux whites with people hunting down wines from specific chateaux. The two most popular proved to be Chateau Vrai Caillou and Chateau Le Rondailh.

peynaud smallIt’s common for people to read up on specific Bordeaux reds thanks to the huge following that the Grand Cru Classé demands. However Second Wines and wines produced by great estates proved to be the most searched for at Bordeaux-Undiscovered including Mathilde de Chateau La Fleur Morange, Reserve de Comtesse (Pichon Lalande), Moulin Riche (Leoville Poyferre), Clos du Marquis (Leoville Las Cases) and Chateau La Tour du Pin (Cheval Blanc). The most popular from the range of Petit Chateaux wines included Chateau Peynaud Bordeaux Superieur (you’ll be pleased to know I have just acquired more stock!), Chateau Des Trois Tours and Chateau Roc de Segur.

Ballan Larquette Rose 2 aBordeaux Clairet continues to gather momentum, not unsurprisingly as Chateau Ballan Larquette Clairet remains one of our best sellers. It appears that Bordeaux Rosés and Clairets are favourites with the foodies amongst us as blogs pairing them with recipes are a magnet for creative cooks. My series of blogs on fish dishes and those on game which included wine matching with Rosé and Clairet seemed to tickle folks taste buds. Sue’s blog Ladies with Bottle showed similar results with her blog Gooseberries and Sauvignon Blanc attracting the most hits in her series for 2013. There have been some outlandish food and wine pairing requests via the searches – the strangest request being a match for Bordeauxnew 3 and Pickled Eggs (ideas anyone?).

I can’t wait to see what 2014 will bring!

Both Sue and I would like to thank you for your support throughout 2013 and to wish you all a happy, healthy and prosperous New Year!

Cheers!

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